The Centers for Disease Control and Prevention (CDC) this week unveiled its latest anti-smoking campaign, which features real people talking about smoking in tough and often frightening terms.
A previous anti-tobacco ad campaign featuring graphic images helped 100,000 people quit smoking, the CDC said in September.
The latest “Tips From Former Smokers” campaign includes ads for TV, radio and print, HealthDay reports. The campaign will last nine weeks. The ads show the suffering caused by cigarettes from asthma, cancer, heart attack, and amputations. Some of the new ads will focus on smoking-related cancers, the impact of cigarettes on the health of pregnant women, and the dangers of secondhand smoke.