Cell phones could hold the key to people giving up smoking after a programme involving sending motivational and supportive text messages to smokers doubled quit rates at six months.
The findings of the txt2stop trial, which was led by the London School of Hygiene & Tropical Medicine and funded by the Medical Research Council, are published in The Lancet June 29.
Text messaging is an innovative approach to the deadly problem of smoking, which is estimated to cause more than five million deaths each year worldwide. Putting cigarettes out for good has huge implications for health but although two out of three smokers would like to give up, they often fail. Almost 6,000 people took part in the txt2stop trial, which evaluated this new way of helping smokers beat their addiction.